Hi, I’m Grace.
I’m a Dallas native and Auburn University graduate living in Austin, TX. As a content specialist with 5 years of copywriting and editing experience, including 2+ years combined experience in #agencylife, I craft copy that appeals to everyone from college students to burly biker guys, across industries from travel insurance to landscape architecture.
I have worked with designers to produce traditional and digital assets that authentically represent clients and have utilized cross-functional teams to reach diverse audiences through strategic planning and brand comprehension. I have further experience in branding, graphic design, project management, and event coordination.
I have had the privilege to work with many talented writers, designers and strategists. One of the greatest things I’ve learned is to immerse myself in each brand. Equally important is being thoughtful, purposeful and in tune with culture and the world around us to find where a brand’s story fits. This knowledge has allowed me to fully understand the brand, values and voice of a variety of clients, and create on-brand content that meets their goals.
I desire to be part of a team that champions positive social impact, values the well-being of its employees, fosters creativity in the workplace and promotes personal and professional growth. I am free-spirited and easy-going, yet grounded and detail-oriented, which gives me a thorough approach to deliver exceptional work. I'm a health-conscious yogi who loves to cook and bring people together. My closet is 90% Madewell, I love hiking and camping with my husband and Redbone Coonhound, and I have been drinking matcha lattes since before they were cool. I exercise my creative side whenever I can, whether that’s with a pen, Adobe Illustrator, a paintbrush, my #OOTD or Le Cruset.